Sanremo and the Riviera del Ponente Ligure.

It is the Riviera of sandy beaches, of hotels a stone's throw from the sea, it is the Riviera of Flowers.
It is the riviera of Sanremo, Noli and Villa Hanbury, of surf and castles.

Sanremo is the capital of the Riviera of Flowers, a perfect destination for luxury tourism, thanks to its proximity to Montecarlo and the Cote d'Azur, 5-star hotels, exclusive beaches, the Italian Music Festival, social events and the Luxury Mall.

A few kilometers from Sanremo, there are suggestive medieval villages set in the green of the Ligurian hinterland that will take you on a journey into the past. Apricale, Dolceacqua, Bussana Vecchio, Triora, Cervo are just some of the most romantic places in the area. Niche locations, small and exclusive, difficult to access and therefore far from mass tourism.

A place on the western coast that deserves a very special mention is Alassio.
Art, culture and outdoor sports are a regular.
Alassio, the city of lovers, is colorful and rich in culture, as symbolized by its famous wall which bears the signatures of singers and artists from all over the world. Its fine sands are squeezed between the sea and majestic ancient hotels, built in the nineteenth century to welcome wealthy English tourists who came here to winter. Even today it is a meeting place for artists and international VIPs, a location that organizes major events. A walk along its long alleyway, among typical shops and cafés, a few steps from the sea can be a truly unique experience.

A few kilometers in the direction of Savona you arrive in Finale Ligure.
Its sandy beaches are flowed through a beautiful clear sea, the streets of the historic center (Finalborgo) are dominated by history, its hinterland is a famous destination among sportsmen who practice mountain biking and climbing, but not only.
It is no coincidence that the town has been named the World Capital of the Outdoor, it is the setting for commercials of famous brands and hosts important international events of mountain biking, downhill, freeride and other sporting activities.

Finale Ligure has also been awarded the blue flag for its waters, the green flag because its beaches have characteristics that make them great for children and the purple flag for its accessibility.

And then we cannot fail to mention Noli and Varigotti, two picturesque seaside villages, full of curiosities and history, where a relaxed life flows, between fishermen and heavenly beaches.